PT Akademi Cerdas Indonesia

About Client

Client Name : PT Akademi Cerdas Indonesia
Brand Name : Gapai.id
Services : Performance Marketing (Lead Generation, Paid Ads, SEO)

Gapai is new product form Academix as an edutech startup focusing hospitality training to transform low-skilled workers into highly skilled one and lead them to offshore job opportunity.

Client Needs

As a new brand, gapai.id need increase website traffic and generate new leads to impress angel Investor in very short time.

KPI (Key Performance Indicator)

  • Boost Website Traffic for next 6 Month
  • Generate 1,500 Valid Leads
  • Keep Cost Per Leads (CPL) Max IDR 10,000
  • Our Solution

    For the First 14 days, we Running A/B test campaign both on Meta and Google Ads (SEM) to identify ideal channel for Gapai.id Products. At the same time, we do full website audit and develop article to boost Seo & traffic on website gapai.id.

    Based on data from A/B test campaign for last 14 days, Meta Ads generated higher leads and cheaper Cost Per Leads (CPL) than Google Ads (SEM). So, start from day 15 we run Always on Campaign and spend 100% spending to Meta aswell stop campaign on Google Ads (SEM).

    Result

    27,759+

    Pageview

    Pageview

    1,986+

    #of Leads

    +132% From KPI

    4,962

    Cost/Leads

    -50,38 % From KPI

    POE (Proof of Execution)

    Case Study

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    Case Study

    More Services

    We employ a comprehensive range of digital marketing services, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing, web design, and conversion rate optimization (CRO).